It is coming to that time of year that we have all been looking forward to for many months, summer vacation time. We have managed to make it through the cold and dark, wet and windy long winter days where it is dark when we get up for work and dark when we get home from work and now it is time to look forward to some heat from the sun to warm our bones. The summer vacation market has changed a lot in the past 10 years, the way we choose our vacation, the places that we go to and what we look to do when we get there is all very different than years gone by. The main reason for this broadening of the summer vacation market has been the growth of the inter web as well as the amount of cheap airlines that are now in operation and flying to countries that previously people would not have had the option nor inclination to travel to. So with the development and widening of the holiday market what should you be looking for in you vacation this year?

Depending on what you like doing and what your family circumstances are you have no end of choice as far as a holiday goes. No civilized part of the world is out of bounds these days, barring those that are war zones and many people still choose to holiday in war torn countries. Even places like Antarctica are accessible now in what is called eco tourism where the impact to the environment is kept to a minimum but allows tourists to experience relatively untouched parts of the globe. Eco-tourism is not for everyone but it is a vacation option that was mostly un-heard of 10 years ago that is becoming more popular each year.

In many countries the inter web has radically changed to way we book our holidays, it use to be the case that straight after the January sales people would flock into the local travel agent to see what deals were available for the summer. It used to be that the earlier that you booked the better the deal that you got. The internet has done away with the need for that by allowing people to find flights, accommodation and car hire online for almost any country on earth, and this has had the effect of closing many travel agents down or making them streamline their operations inline with the market. Arranging your own holiday online could not be easier really, you get to choose the type of accommodation that you want, whether it be hotel, apartment or villa as well as choosing the location that best caters for your needs and as long as there is a flight to the local area you are all sorted.

Even some of the less traditional summer holiday locations are just as easy to book now. Emerging holiday destinations such as Croatia, Estonia and Bulgaria are as easy to book as traditional holiday destinations such as Italy, France and Spain. Many of the emerging countries offer better value summer rental accommodation than more traditional locations as well as offering a more unspoilt location with a more traditional feel about them. Summer rentals in Bulgaria  , Estonia, Croatia and even in Hungary are now becoming very popular as people realize that they will receive a warm welcome from very hospitable locals in a wonderful location.

Many of the emerging countries are able to offer totally unspoilt countryside as well as some magnificent hotels that take full advantage of the spectacular scenery to be had and most of these locations are within easy reach of an airport that is serviced by a low cost airline.

So this year if you have not booked your holiday yet why not look further a field and go solo and book your holiday online from start to finish. You may find a really special hotel that the main agents do not have and you will probably save yourself a bit of money as well.